Marketing Full-time Noida, Sector 80 On-site

Performance Marketing Specialist

The Performance Marketing Specialist will assist in planning, executing, and optimizing online marketing campaigns, focusing on PPC and social media marketing. This role is ideal for someone with a strong passion for digital marketing and data-driven strategies, and who has completed a certification in an intensive performance marketing course.

What you'll do

Assist in the creation and management of PPC campaigns, including keyword research, ad copy creation, and bid adjustments.
Monitor and analyze campaign performance, generating reports to identify trends and opportunities for improvement.
Support social media marketing efforts, including content scheduling, community management, and engagement tracking.
Conduct basic SEO tasks such as on-page optimization, meta tag updates, and backlink research.
Collaborate with the marketing team to develop and implement strategies that drive traffic, engagement, and conversions.

What we're looking for

Bachelor’s degree in Marketing, Business, or a related field.
Certification in an intensive performance marketing course.
Basic understanding of digital marketing principles, with a focus on PPC and social media marketing.
Proficiency in using marketing tools and platforms such as Google Analytics, AdWords, and social media management tools.
Strong analytical skills and attention to detail, with the ability to interpret data and make informed decisions.
Excellent communication skills and a proactive, can-do attitude.